Aiming to increase the rate of customer acquisition, retention, and revenue by inventing new marketing channels.
We put our customers first in everything we do, including our approach to advertising and marketing. It's important to recognize the correlation between advertisements and purchase decisions. By understanding consumer behavior, we're able to generate relatable content that aligns with our company values and increases retention.
Constantly push and reinvent the boundaries of your own creativity and do the unexpected. Staying up to date with trends and experimentation is key when creating artistic, viral, and creative content to promote growth.
Growth and marketing is increasingly influenced by data. Since data is our vehicle to learn, it's important to quantify the figures properly, analyze them sensibly and make decisions based on fact rather than gut-feeling.
“There are so many to be honest, my personal fav has to be the Marayem story. she is a customer who’s house got burnt down in a fire, we all felt sad about this and we had to do something to help her. In a way she is part of the Calo family, so we arranged the kitchen to gives us all of the extra meals and snacks. Bush and Mahdi delivered it themselves too! I wanted to go with them but Someone had to stay behind and reply to the rest of the Calo fam. 😭💚”
“The energy and Chemistry is always 💯 from my team and I can't go a day without them, too attached. 💚”
This process is our usual, but it's not always fixed and it might change from candidate to candidate.
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